The above caustic incantation is how I perceive most advertising. Whether it’s an infectious baby on a web cam or a bearded fool clamoring bloated portrayals of junk or a magazine ad formatted to look like an article or a magazine article written in a covertly advertising manner or a pop-up ad, which I don’t even look at, but if I did I would make a note never to patronize that company for interrupting my on-line Old Maid tournament, or a television crawl about a doorknob millionaire matchmaker show featuring a dopey looking Cher-oid beast making faces at me and ruining the moment when I was about to weep because Will Hunting had just reached an epiphany as he hugged his therapist, Mork from Ork, or a guilt-trip, zippy radio bit about donating my car to help kids I don’t even know (how the hell am I supposed to get to the bar?) or the deluge of other dickering disruptions that are hurled at me each day, “GIVE US YOUR MONEY!” is all I hear. It makes me want to dip my head into a boiling pot of goulash and keep it there for like an hour, but then the goulash will become over-reduced, so I don’t. You shouldn’t boil goulash. I do like that one dude on those Miller High Life commercials. “Y’all must be crazy!” Ahhhh, it never gets old. It doesn’t mean I’ll drink the product. It doesn’t mean I won’t, either. Advertising, although seemingly a necessary festering abscess in our beloved capitalistic economy, is the festering abscess of society, and I loathe anybody associated with it, especially those who sell out to it – no matter how fetching the term “Frosty Favorites” is.
So why the hell are there Google Ads on this page? That is a fair question. The easy answer would be that it is Sid’s fault because he has no scruples. Or manners, for that matter. But, that is not the correct answer. We here at Google Pop have taken a lot of good natured ribbing over the years for having sold out by placing Google Ads on our quaint little blog. And rightly so, although the sticky bombs tossed at my station wagon were a little excessive – they destroyed my custom Never Ending Story paint job. We only did it to become Internet millionaires, and why wouldn’t we? It is a noble cause. And we are well on our way. So far, we’ve amassed a prodigious $5.45 (and that’s after only 16 months). On cyberpaper, that is. We have yet to be paid, and we won’t be paid for quite some time.
The Google pimp does not fork over the dough to its bitches until the dirty whore of a web site has generated at least $4,938,338.82 worth of user clicks. The good news is that when we finally get the check, we’ll be a millionaire. The bad news is, by that time, we will be dead. A dead millionaire, but dead nonetheless. But a millionaire, nonetheless, too. It’s a yin yang kind of thing. Unless you like being dead, then it’s a yin yin thing. Or a yang yang. I can never remember which is the good one. Personally, I like yang. I’m a yang guy from way back. I am so imbued with yang, people think I won the Nobel Prize for physics in 1957 (I actually won it in 1983 for discovering the tri-sexual duality of tau neutrinos). I also walk funny.
Part of the soul selling deal with the Google is that we are not allowed to coerce our visitors into clicking the ads, which makes sense since their flashy designs should be enough to attract ravenous online shoppers. Or at least dumb people with some cash to throw away. Nor are we allowed to click the ads ourselves. Why would we? We don’t need any of that crap. Nobody does. So, don’t click on the ads. We don’t need the Google police sending us on the lam again, and you don’t need the crap they promote, either. Take your money, and do something useful with it, like buy a monster truck from GM.
So, if it’s going to take forever to get paid by Google, and the ads suck, why do we display them on our site? Another fair question. One might think it’s because of Sid’s lack of scruples. Good guess, once again. But, wrong, once again. The truth is they can be entertaining and a source of inspiration.
Google has some kind of outlandish database sorcery that sifts through the words in our blog and tries to match them to key words in their table of skulking vendors and then serve up their ad in the designated areas on our site. The assumption is what we’re writing about is of interest to whomever is reading it, and the readers also may be interested in purchasing something related to that topic. We all know that nobody who happens to be reading this blog is even remotely interested in what we are saying. Thus, Google’s underhanded, know-it-all scheme is foiled, which is just plain funny. We sure fooled them. The lack of clicks generated so far is proof of that (it certainly has nothing to do with the amount of traffic to this place).
These ads also help us guide the content of the blog, as we attempt to generate silly and useless ads by writing about silly and useless subjects. Do you think Sid WANTED to write about cow pissing? Do you think I WANTED to write about scratching my crotch? No. What kind of dunderheads would write about that? He was trying to elicit a bovine diaper ad, and I was going for a Sarah Palin ad – both of which we feel are hilarious. Let’s face it, it’s not easy for either one of us to come up with ideas to write about, and we’ll take all the help we can get.
Have you ever wondered why you feel like monkey balls after reading one of our posts? It’s because we’ve subliminally infused the idea of monkey balls throughout most of the writings using fiendishly placed letters and special polyfollic fonts. Unfortunately, our tactics may be beyond the intuition of the Google sorcery, and we have yet to have realized an ad for simian testicular enhancement surgery. But, we have not given up hope and will forge ahead with our quest. We hope you have as much fun with the Google Ads as we do.
Advertising is not informative nor is it there with your best interests in mind. Don’t believe anything it tells you. Its only purpose is to nab our cash. It is a pest. It is a violation of our right to be left alone and make asinine purchases of our own volition. It is also unavoidable. So, we might as well have some fun with it. And, monkey balls.